LinkedIn outreach: ask for a referral, not a yes

Hey guys. Um, I forgot, just something small that I thought I would share with you that I've been playing around with that I think is quite interesting. Um, this is just like a LinkedIn outreach flow and just something that I thought maybe you can add or like test in your pitches when you're actually reaching out to people. Um, instead of like pushing directly on the prospect, when they first connected asking them, like, if they're interested in your service or are they ready to buy, are they ready to sign up?

Like whatever your, um, funnel is? I've just, this is like the smallest change. The only thing I've done is instead of saying, are you interested in this service? I said, I was wondering if you know of anyone looking for benefit X, Y, Z, and these people are already in my target demographic, of course, because I'm not actually looking for a referral if they give me one great, but I'm actually positioning it as do you know of anyone interested in this? So when they receive this message, it doesn't feel like a, um, like they're being sold to.

And just like in this particular case, 75% of the replies are a positive saying, I am interested. People don't go and refer their friend over there. They're actually saying actually, could you do this for my business? So it's just, I wasn't expecting it to have such a, such a big, um, it's such a good response, actually, it's such a good result. Um, so yeah, people are immediately just thinking, ah, actually I'm interested in, in this benefit. And now they're saying that because they don't feel they're being sold to.

Right. And almost the pitch is exactly the same. The benefit is exactly the same. Whereas if I offered it to them directly is saying, you can pay me this for this. I doubt they'll be saying they're interested. So you're just slightly changing the approach of how you push the offer to someone, just something that I thought I'd share. Um, so I'm back running a few like LinkedIn outreach things, which is quite good to be back on. Um, and like if people are actually interested, this is a sort of dashboard that I, um, that I made, which is it tracks everything here using like roll up.

So it tracks any errors on the account. It tracks how many, um, profiles we're ready to connect to how many pending connections we have connections sent today. Connections sent in the last seven days messages today, messages in the past seven days, number of accounts waiting for a first message number of, uh, so you can like visualize your entire funnel. And then I'm going to add in like custom link tracking. So I just, I set this up last week. It also tracks the acceptance rate. Um, but in order for this to be up to date, it needs to have checked every single profile to check if they've accepted.

Um, so if, and this can also manage as always like hundreds of, of accounts. So I've currently got 31 in here. And, um, I'll also, if anyone is interested in buying LinkedIn accounts, actually, um, I have some aged accounts that I'm adding into this, but if anyone's interested in buying some, I have some available as well. So you can just reach out to me. Um, so if you're interested in this, I'm happy to push this into like a free template. Airtable templates are really easy to share.

Um, and it's just built on top of like the growth hacking, um, outreach stuff. Um, yeah, so I'll keep it very short. So literally try changing your initial outreach message by asking for a referral instead of pitching directly to the prospect and just, just see if it works for you. Let me know. Uh, thank you very much for watching any questions. Just leave a comment.